![]() Online Sponsorship Proposal 2003 Kelly Raciing now at Multiple Venues equals your advertising dollars well spent. Introduction Today, more than ever, motorsports offers one of the most unique and effective opportunities to promote and sell products and service. Compared to other programs, motorsports marketing offers diverse demographics, economical promotional programs and a significant return on investment. Any other type of event seldom matches the excitement generated at a racing event. We transform that excitement into successful marketing & advertising programs to promote your products and services in a positive and welcomed fashion. Race fans understand that sponsorship is necessary to the continuation of their sport. Therefore, it is perceived as an integral part of racing rather than an unwanted interruption. This creates a positive buying environment that is rarely duplicated in any other type of promotional activity. You will see, from the information you are about to read, that motorsports marketing goes way beyond the simple benefit of having your companys name and logo on the side of a racecar. In fact you will be surprised at just how many opportunities YOUR COMPANY is presented with as a sponsor of Kelly Racing. We will demonstrate in this proposal how your organization can achieve its objectives with a MOTORSPORTS program. Through exposure, visibility and special promotional programs featuring the race team, you can take advantage of some of the most cost effective advertising available today. After reviewing this information, we are sure you will want to find out more about this opportunity. The next step is to develop a specific program on your behalf. We will contact you to discuss your objectives and then develop a program and strategy for your consideration. We look forward to working with your organization and producing results in 2003 and beyond. At Kelly Racing we will partner with YOUR COMPANY to ensure an exceptional return on your investment!
Proposal Kelly racing has the advertising and marketing strategy in place for the 2003-2004 race season. Team co-sponsors are our driver and team owner both longstanding owners of area businesses. Where their reputation has always been known for their professionalism and quality services. Many of our crew members are also owners of their own businesses. What does this mean to you? The great thing about this is we are all committed to this area and its growth. This means your business or product will be heavily promoted and that not only are we promoting your company, but that our own businesses are being represented and that we do care about a positive image, because a bad image would not only hurt your business reputation. it would hurt our companies as well and negativly effect our Racing For Hope Children's Charity Program for seriously ill or injured Children. Please be sure to visit our Racing For Hope page to learn more about this great Charity and how Kelly Racing and your Company can help these beautiful children have a day to remember without Hospitals, treatments,and illness, by giving them a day filled with Excitment and Racing. Estimates show that your business or product name can be viewed by approx. 250,000 people, just at the two trackswe regularly race at. That doesn't include Kelly Racing's media and press releases or the benefits of our experience and promotion on the World Wide Web. Still you aren't sure if Racing is an effective tool for your advertising dollars? These fine businesses have tried and are reaping the benefits of your potential customers. As you will see these are businesses of all types of services and products. Heres just a few, Suntrust, Diamond H Air and Heat, Thrifty Nickel, Steven A. Bagen, Coca Cola, Augies Signs and Designs, Community Bank, MFI.net, Roberts Cleaning, Bob and Lee's Cabinets, Selenium Inc, Jr's Pub and Grill, Corto Ridge Paso Fino Farm, Ocala Armory, Economy Carburetor, Go Fish, Dunnellon Marine, Belleview Auto Salvage, Smith Racing, Williston Tire and Automotive, Palm Chevrolet, Bronson Lube, and many many more. Below are a few of our Sponsorship levels with a brief description. Estimated Viewer impressions are up to approx. 12,500,000. Cost per impression and level breakdowns are included in your custom Proposal. Diamond Sponsor: Is our Primary Sponsorship level. * Help us choose the car design layout and colors that optimize your business logo on our Hood, side panels, trunk, and on our rear spoiler. Advertising only your business. *Truck and Trailer will also carry you logo and Business name *Driver Uniform, Crew uniforms and hats will all display your logo and Business name. *Full-Page sponsorship advertisement on our web site with a direct link to your official web site. *You are again listed on our links page as our Primary Sponsor. *Full sponsorship acknowledgement both on and off the track. On track acknowledgements are made over the Public Address system during the racing Events. Off Track anouncements in all media and press releases, by Kelly racing. * Up to 4 Driver and Car appearances for your in house promotions. *Pit Passes for 10 of your VIPS for our longest feature event. *4 Racing For Hope Polo's for you to proudly wear at the track for our Racing For Hope monthly events, as you are sponsoring Kelly Racing and helping us maintain this wonderful Charity Program. Emerald Sponsor: Is our hottest Sponsorship level. *Our racecar and trailer will sport you Logo or Business name. Several options for on car placement are available. Advertising your business with our team, is a profitable and perhaps the most exciting form of advertising you've ever encountered. *Crew uniforms and hats will all display your logo and/or Business name. *Addition to our Official web site is also included, with a direct link to your official site. *Media and Press releases acknowledging and thanking you for your sponsorship * Announcements at the track over Public Address of your Company's Sponsorship. *4 Pit passes for your VIPS for our longest feature event *2 Racing For Hope T-Shirts for you to proudly wear at the track for our Racing For Hope monthly events, as you are sponsoring Kelly Racing and helping us maintain this wonderful Charity Program. Gold Sponsor this is our Sponsorship level for parts or equipment donation and for those of you who are experimenting in the advertising world of Motorsports. *This package lists your business as a sponsor for all our racing events, both on the car and on the trailer, by large decals. *Full sponsorship acknowledgements by our team and driver at the track by Public Address and in media and press releases. *Your business will be added to our Web Site and listed as an official sponsor, with a link to your site. *2 pit passes for your VIPS for our longest feature event. *2 Racing For Hope Caps to wear at our Racing For Hope Track Events. Advertising your business with our team, is a profitable and perhaps the most exciting form of advertising you've ever encountered. Great Business minds think alike, and effective marketing of your product on and off the track, can only increase your products demand and increase your sales. Kelly Racing takes great pride in keeping our team a reputable and professional race team. Drivers and teams are role models to so many wonderful children and families in this huge sport. Kelly racing is committed to endorse and promote your product or business along with our team in a positive light at all times. Join our team to achieve the results your business deserves, by sponsoring one of the most marketed teams locally and on the World Wide Web. Please don't forget how the media loves a female race car driver, and the loyalty women in the stands bestow upon the Products and Companies represented by their Female Driver. Our Racing For Hope children's program is quickly becoming a huge hit at our track. Please be sure to visit our page Racing For Hope to learn more about this great Charity and how Kelly Racing and your Company can keep those beautiful Smiles on these great kids. Help them to have a day without Hospitals, treatments,and illness, by giving them a day filled with Excitment and Racing. We understand that everyone at YOUR COMPANY is looking for a positive experience with the sponsorship of a race team. Our goal is to make sure your company has that positive experience. We can help meet your advertising ideals affordably , generating a loyal patron to your business and maintaining a continued reputation of excellence! Our marketing team is looking forward to meeting with your company representatives to discuss any questions or concerns that they might have about this marketing opportunity. Please feel free to contact us via e-mail or Telephone to discuss your current needs. or to Request a customized Proposal specificly for your Company. Custom Proposals contain Demographics, Our Race Expenses w/ Racing For Hope Expenses, and our Price levels. Kelly Racing Team 1651 SE 185 AVE Williston, Fl. 32696 352-528-2344 |